Tag Workshop: Pocket Fold Wedding Invitations

Most Etsy sellers will tell you that having a really great first photo is the key to getting views, and ultimately, sales. It’s true that a fantastic and interesting photo invites people into your shop, but having really great tags is what helps you turn up in their searches.

The Oh Canada Tag Workshop aims to help sellers find new ideas for tagging their items that will help shoppers find them. This week, we welcome our very first guest tagger Oh So Sweet Prints.

Pocket Fold Wedding Invitation Sample
by Oh So Sweet Prints

Our first tag workshop of July will focus on these lovely handmade wedding invitations. The description reads:

Want to add glam and glitz to your layered wedding invitation? Why not use a pocket fold? When your guest receive it they will unwrap it like a present. Also, if you have lots to say a pocket fold may be the way to go. You can have three to four enclosures in one pocket fold and everything stays in place nice and neat. What a perfect way to get all your important details across to your guests.

soapstar suggests these tags:

weddings, invitation, reception, RSVP,
pocket fold, handmade, cardstock, dark blue, gold,
cream, personalized, envelope, customizable, sample.

Heather Lair Designs recommends:

weddings, invitations, pocket fold, blue,
Custom, lettering, gold, ribbon, ohsosweetprints,
RSVP, card, envelopes, paper

Joanniel Creations suggests:

weddings, invitation, personalized, elegant,
custom, announcement, save the date, stationary,
memorable, bridal, neutral, classic, paper goods, chic

And the actual tags are:

weddings, invitation, card, pocketfold,
personalized, layered, metallic, blue, cardstock,
gold, ribbon, reception card, RSVP card, oh so sweet prints

Each list has some excellent search terms that wedding planners and brides-to-be might use when looking for designs and ideas. Sometimes tagging is about creatively putting your item photographs into words. It is also important to make sure that the function or our design is clear, so that it can reach out to our target market.

For more help with Etsy tags check out:

Clean Out Your Etsy Item Tags
Tagging Tips: Your Username
Guidelines and Tips for Tagging on Etsy
Etsy DOs and DON’Ts

Follow the Oh Canada Team blog to see more great tag ideas every Tuesday!

Copyright 2010 Oh Canada Team and Oh So Sweet Prints